About Founder

陈礼祥TAN LAY SEONG

大东方人寿保险高级集团经理
Senior Group Agency Manager, Great Eastern Life Assurance
理想理财集团首席执行总裁
Chief Executive Officer, Great Ideals Group

“我应该不只这样”, 就是这么一句话, 改变了一个从小就生活在贫穷环境, 逆境而生终究完成梦想的这么一个草根人物–陈礼祥。
他锲而不舍地克服了无数考验,实现了白手起家的真实故事。他那坚韧不拔、精益求精的个性,及前瞻性的创业家思维使他成功打造一个属于他自己的行销王国,扬名海外并成为理财业一颗瞩目之星。
他锲而不舍回馈社会的精神也造就他在行业外也能持续发光发热。 一系列大专巡回演讲及培训, 商业活动推广及回馈社会公益活动等等, 终被外界肯定并在2006荣获马来西亚十大杰出青年– 个人发展与成就(优秀奖)得。2010年,他冲出海外被北京文化发展研究院及凤凰卫视等联合推举为中华十大财智人物(最具影响奖) 并在2012年再下一城被国际审核事务所McMillan Woods评选为2012长青环球大奖(年度新晋企业家奖),在陈礼祥的领导下,理想理财集团也在2013年夺下了具高水平、高规格及权威性,肯定客户服务品质的21世纪品牌精英榜至尊服务品质奖。

“I’m not just anyone”, a quote from a mindset for a person in a humble beginning. Lay Seong is a typical example of rags to riches.
To get to this point in life, he managed to overcome countless adversities. Nonetheless not everyone with similar cases managed to achieve positive results in the end. Some thrive, others falter. Lay Seong held tight to one simple policy – do not look down on yourself unless you want everyone else to do so.
Never be stingy in the community welfare activities such as provide seminar and training for youth, involve in the economy promotional activities and a series of charities to all the needed society finally awarded him The Outstanding Young Malaysia Award – Personal Accomplishment and Development Category (Merit) and the Top Ten Financial And Intellectual Chinese Personality (The Most Influential Award), which recommended by the Institute of Beijing Cultural Development Research of Beijing Normal University and Phoenix TV, selected by McMillan Woods in year 2012 as Emerging Young Achiever Entrepreneur of the Year and GI Group under his leadership been awarded the 21st Century The Prestigious Brand – Prestigious Service Quality Award.
His achievements were undisputed, and generally regarded as something he fully deserved. He still inspires to do even more.

行业内成就 Industry Achievement

  • 突破公司大东方百年记录成为最杰出的集团营销经理,总共获得5次全国冠军, 同时创下寿险业的另一项记录以最快及最短的时间成功培育25位年轻的集团经理, 旗下的理想家族成员近600位更完成了业绩近5千万的首年新保费
    The Most Outstanding Group Sales Manager That Breaks The Company Centennial Record For 5 Consecutive Years Champion, Successfully spin off 25 Group Sales Managers (GSM) in Shortest Period as Malaysia Insurance Industry record, Total Agency Family Manpower More Than 600 Advisor Achieved Whole Group Sales Production 50 Million AFYP.
  • 马来西亚大东方培育最多海外旅游奖得主集团 【2016&2015全国总冠军】
    Tan Lay Seong Agency cultivates the largest overseas travel award winner group under Malaysia Great Eastern [2016 & 2015 national championship]
  • 突破马来西亚大东方半年度海外旅游竞赛【SES】单一集团荣获最多得奖者40位 的记录
    The only Group in Malaysian Great Eastern that Breaks Company Half-Year Overseas Tour Competition [SES] won the record of 40 winners in 2017
  • 全球首批世界华人保险业500强团队,马来西亚唯一及首位双冠奖得主【CIA500 Laurel Crown桂冠級】與【CIA500 Imperial Crown皇冠級】
    Worldwide 1st Batch 500 Chinese Insurance Agency (CIA), Malaysia 1st & The Only One Double Qualifying CIA 500 Laurel Crown & Imperial Crown Award
  • 连续18年荣获国际龙奖IDA,2010国际龙奖IDA首批终生会员, IDA国际龙奖優秀主管白金獎(连续6届)2011-2016
    18 Consecutive Years of IMM Worldwide Chinese International Dragon Award and 2010 appointed as the First Batch of IDA Life Member. 6 Consecutive Years of IDA Platinum Award Manager Category from 2011-2016.
  • 马来西亚寿险理财业撰写个人自传的作者及出版一系列激励光碟
    The Youngest Biography Writer and f books published in Malaysia Life Insurance History, publish a series of Motivational and Self-development CD/VCD
    – 2005冠军的诞生(中文版)
    – 2009 The Champion Path (英文版)
    – 2011 淬练-《下一个MVP就是你》
    (2012台湾版,2013中国版,2014马来西亚版)
  • 美国百万圆桌终生会员,荣获国际美国圆桌顶尖会员
    Million Dollar Round Table (MDRT) Life Member, Member of Top of the Table (TOT).
  • 2016 & 2015 AKADR Builder National Champion, 2014 National 1st Runner Up (NAMLIFA) 全国培育最多奥凯奖得主集团冠军(寿险与财务顾问公会)
    AKARD Builder National Champion (Association of Life Insurance and Financial Advisor) 2016 & 2015
  • 连续17年荣获公司大东方北区集团经理冠军
    17 Consecutive Years of Great Eastern Life Northern Region Group Sales Manager Champion
  • 连续7年荣国公司大东方百人团队奖 (100+ Agency Award)
    7 Consecutive Years of 100+ Agency Award Champion
  • 荣获马来西亚寿险与财务顾问公会超级业务员杰出奖(个人及直属业绩全国总冠军),超级百万集团奖,高级经理杰出奖, 新秀培育冠军奖,全方位杰出表现奖.
    AKARD Personal Platinum Leader�s Direct & Group Award, Million Dollar Agency Award, Senior Leader�s Group Award (NAMLIFA).

其他成就 Other Achievements

其他成就 Other Achievements

  • 2017年荣获马来西亚100名最具影响力的年轻企业家奖
    Malaysia The 100 Most Influential Young Entrepreneurs (100 MIYE) Award in 2017
  • 2016 年荣获马来西亚槟州州元首陛下封赐热心公益奖章PJK (Pingat Jasa Kebaktian)
    Received Pingat Jasa Kebaktian (PJK) 2016 from The Governor of Penang State Malaysia
  • 2016 年荣获星洲企业楷模奖企业社会责任奖
    Sin Chew Corporate Social Responsibility (CSR) Awards
  • 2016 年荣获JCI亚太区域企业与社会责任奖
    JCI Asia Pacific Corporate Social Responsibility (CSR) Awards
  • 2015 年荣获环球品牌大奖-金融理财行业楷模(保险领域 )
    Global Branding Award-Global Icon in Financial Planning 2015 (Insurance)
  • 2015 年荣获 “4U 人际教育学院” 颁发的 4U菁英奖
    Distinguished Achievement Award 2015 (4U Institute of Interpersonal Relationship)
  • 2014 年荣获 “The Leaders International” 颁发的环球领袖大奖(金融理财领域)
    Global Leadership Award 2014 (Financial Agency Of The Year)
  • 2012 年国际审核事务所McMillan Woods评选为长青环球大奖(年度新晋企业家奖)
    McMillan Woods Global Awards 2012 – Emerging Young Achiever Entrepreneur of the Year
  • 2010年被北京文化发展研究院及凤凰卫视等联合推举为中华十大财智人物(最具影响奖)
    The First in Life Planning Industry recommended by Institute of Beijing Cultural Development Research of Beijing Normal University and Phoenix TV as the Top 10 Top Ten Financial And Intellectual Chinese Personality 2010 (The Most Influential Award).
  • 2006年荣获马来西亚十大杰出青年(优秀奖 – 个人发展及成就),成为第一位荣获此项殊荣的寿险业代表
    The Outstanding Young Malaysia Award 2006 – Personal Accomplishment and Development Category (Merit).
  • 2003年获得槟州华人大会堂颁发槟州十大杰出华裔青年(优秀奖)
    The Outstanding Penang Youth Award-Top Ten Most Outstanding Chinese Youth 2003
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